Duchess of Sussex teases restock with playful post as ‘As Ever’ gears up
for summer drop
Meghan Markle delighted fans with a cheerful update just hours before her
lifestyle brand, As Ever, restocks its highly sought-after products.
On Friday, June 20, the Duchess of Sussex shared a playful photo on Instagram
showing herself on a swing surrounded by lush greenery. Alongside a countdown
clock, she wrote, “No more sleep,” signaling the imminent launch of the
brand’s summer collection.
Earlier this week, Meghan confirmed that popular items would be returning to
the website along with new additions. “Oh yes, honey…sweet things await,” she
teased in an earlier post. “Mark your calendars for June 20 at 8 a.m. PT—we’re
bringing back your favourites, plus some delicious surprises you won’t want to
miss!”
The initial launch of As Ever products in April 2025 saw the collection sell
out within minutes, leaving Meghan reportedly surprised by the overwhelming
response.
Now, as she doubles down on her entrepreneurial efforts, fans are eagerly
anticipating what’s next for the Duchess and her evolving brand.
